AI4CI Activities: from research to business

Mis à jour le 24 février 2026

Responsable(s) : M. Stefano SECCI

Cours

Code Cnam : USEEV4

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Durée : 30 heures
Package
3 crédits

Présentation

Public, conditions d'accès et prérequis

Prérequis

None

Objectifs

To equip students with the knowledge and skills necessary to identify opportunities for innovation and entrepreneurship/intrapreneurship within their technical expertise.
To provide students with an understanding of the process of transforming research findings into viable business ideas.
To develop students' competencies in market analysis, product development, and business model creation.
To cultivate entrepreneurial mindset and strategic thinking among students.
To enable students to work effectively in interdisciplinary teams and communicate their ideas to various stakeholders.

Compétences et débouchés

Parcours

Programme

Contenu

Module 1: Introduction to Innovation and Entrepreneurship
- Overview of the innovation process.
- Understanding the entrepreneurial mindset.
- Case studies of successful tech innovations turned into businesses.
Module 2: Opportunity Identification and Market Analysis
- Techniques for identifying market opportunities.
- Market research methods and tools.
- Analyzing market trends and customer needs.
Module 3: Product Development and Prototyping
- Conceptualizing and defining product ideas.
- Lean startup methodology.
- Prototyping techniques and tools.
- The strategic role of the distribution models
Module 4: Business Model Innovation
- Understanding different business models.
- Value proposition design.
- Business model canvas and validation techniques.
- The importance of the regulatory bodies and compliance aspects
Module 5: Intellectual Property Rights and Technology Transfer
- Introduction to patents, copyrights, and trademarks.
- Technology transfer process and licensing agreements.
- Protecting intellectual property in a business context.
Project Group Work:
- Students will work in diverse teams to develop a business plan for a tech-based innovation. The project will involve identifying a market opportunity, developing a product concept and designing a business model. Each group will present their business plan to the class and receive feedback from peers and instructors.

Modalités d'évaluation

Continuous monitoring. A project assignment to perform after the STC execution will also be evaluated.